Meet our CEO

Andrea leads THEKRE8TIV Brand Studio team of multi-cultural and diverse experts who have created work for some of the world’s biggest and most-loved brands – BMW, Diageo, Nestle, Dove, Singapore Airlines, IrKEA, McDonald’s, IBM, Dirt is Good, Coca Cola, Heineken, Uniqlo, Lego and Nike, among others. 

She started her career working in two of the biggest global advertising agencies – Ogilvy and Lowe – with global, regional and local roles for Unilever, Kimberly Clark and Kraft Foods, among others, based in The Philippines and Singapore. She further strengthened her marketing skills at BMW Asia (Singapore)
working with its 14 Asia Pacific markets.

Her diverse professional experiences have also helped strengthen her skills to build brands, work with integrated multi-channels and drive local, regional and global businesses.

At the onset of her 16-year career, she has been trained to be result- driven and constantly deliver „great work that works“ through a combination of strategic thinking with a strong affiliation for creativity and effectiveness. She has also collaborated with some of the industry‘s best talents with work recognized at the Cannes and Asian Effectiveness & Strategy Awards, among others.

In between projects and leading the team of THEKRE8TIV Brand Studio, Andrea is also busy with speaking engagements and instigates the #BRANDOVERCOFFEE Conversations on Instagram + iTunes / Spotify as she helps answer brand and business questions.